Meet Priscila Garcia-Jacquier, The Colombiana Behind A New Talk Show For Latino Millennials

credit: Courtesy of Priscila Garcia-Jacquier

The self-development industry rakes in a yearly revenue as high as 11 billion in the United States. Through books, podcasts, life coaches, apps and television programs, the field is vast and growing. However, the faces of the self-help world, much like that of film and television, has remained overwhelmingly white and male. This industry, meant to better us as individuals and entertain us as consumers, does not represent our Latinx community. Enter Priscila Garcia-Jacquier, the Latina trying to change that.

In February, the Colombian native started Quiero the Show, an exciting new talk show series hosted on YouTube.

With its first season already on the Web and available via podcast, Quiero is shining a light on successful Latinx creatives in each episode. Using her talents as a director, Garcia-Jacquier has begun to captivate an audience misrepresented by media through engaging and inspiring conversations that truly represent them.

(Courtesy of Priscila Garcia-Jacquier)

Just two months in, and she has already interviewed change-makers like Alexander Dinelaris Jr., part of the Oscar-winning screenwriting team behind “Birdman,” and Michelle Veintimilla, the young actress entertaining audiences in Fox’s Gotham and Netflix’s Seven Seconds. So far, the guests throughout the first season of Quiero are all in the entertainment industry, but she hopes to expand the series to tackle topics of politics, tech, music and more.

Making waves seems to trail her career. The Miami-raised, Brooklyn, New York-living creative holds the bragging rights of being the first Latina to graduate from Carnegie Mellon University’s undergraduate directing program. This double-edged accomplishment is what eventually led her to create Quiero. She wanted to produce a program where Latinx excellence was on full display, introducing viewers who might feel alone in their classrooms and industries to kick-ass artists, thinkers and doers like them.

“Latinos are really killing it across the board and are even in some major leadership positions. I don’t know why I didn’t know that. I have so much access, so much education. Yet, I had to go completely out of my way to find this information. That made me think, How is someone who does not have that access supposed to succeed,” Garcia-Jacquier, 26, told Fierce.

(Courtesy of Priscila Garcia-Jacquier)

She decided on the English-language talk show format instead of a blog, book or Spanish-language medium because of how accessible and understandable it would be to Latinx millennials. Quiero marries the cultural familiarity of Telemundo programs to U.S. talk shows, but it focuses the conversation on Latinx young people.

Through the show, Garcia-Jacquier voices her frustration with the mainstream media, which she says talks about and at the Latinx population but not with us. She describes it as a “white person’s misunderstanding of what we are.”

While redefining the genre boundaries usually placed on our people, she’s updated self-development for the digital era. To attempt to capture a community so diverse, dynamic and always-evolving is not an easy execution, but Garcia-Jacquier has always been in touch with issues of identity.

(Courtesy of Priscila Garcia-Jacquier)

So much of Garcia-Jacquier’s identity and understanding of Latinidad stems from her family’s migration from Colombia to Miami in the early 2000s, when she was in elementary school.

“I grew up feeling incredibly represented. My mom was a successful neurologist and my dad was in the Senate, and it was when I got here that the narrative changed,” Garcia- Jacquier said. “I was told, ‘Oh well, be grateful that you’re here. Be grateful that this is happening. Be grateful that you’re getting a chance to go to college.’ And it was very confusing.”

She continued: “My parents are the most high-achieving people I know. Hunger is what brought us to this country — and now I have to trade that with gratitude? That’s ridiculous.”

Her thirst for triumph, and energy to get there, was present long before she picked up a camera, and now she wants to foster that same self-confidence in other young Latinx people in order to prepare them for when they find their calling. She intends to do this specifically by curating guests who are also up-and-coming artists in order to show all the realities of success.

(Courtesy of Priscila Garcia-Jacquier)

While Latinxs are thriving across industries, she fears that their lack of visibility could prevent younger generations from seeing themselves in these careers and stop them from seeking to realize their dreams. That’s why exposure and community are at the heart of her show and central to her individual identity.

Garcia-Jacquier would ultimately like to take Quiero offline as well, and create networking summits for the very people who watch. But her ambition doesn’t stop there. Personally, the host also has dreams of being a showrunner and producer of her own television show.

Unafraid of her appetite for more, Garcia-Jacquier’s work strives to help the Latinx community assert itself in mainstream media, widen representation and empower us all.

Read: Meet Angela Maria Spring, The Latina Creating Space For Book Lovers Of Color In Washington, DC

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