No Pos Wow

This Racist Ad By Dove Is The Most Uncomfortable Thing You’re Gonna See Today

Dove is issuing apologies to women everywhere after a distasteful ad didn’t bode so well with the internet.

The ad, which was quickly taken down from Dove’s Facebook page over the weekend, includes a three second GIF of a black woman stripping off her shirt to reveal a white woman underneath. It’s an ad packed with all sorts of outdated tropes of racism. Backlash over this video has driven Dove to send out a series of apologies. Still, online critics aren’t buying it.

Dove’s original ad features a black woman taking off her clothes to reveal a white woman.

The ad features a GIF that features three woman slipping out of their shirts to reveal another on loop. The sequences skips from a black woman to a white woman, to a brown one. But, by the time the last woman appears, viewers are already hit with an offensive first impression. Most people found that the ad reminded them of commercials that touted the notion that people of color had dirty skin that needed to be washed. What’s more, its first transition image seems to imply that women of color, particularly black women, are inferior to white women or should free themselves of their darker complexion.

Some on Twitter are pointing out how the commercial mirrors old school soap advertisements.

You know, the ones. We’re talking about ads issued by N. K. Fairbank Company that suggested black children were dirty. And we’re talking about even more recent ones. Like the one that came out of Nivea’s just this year for their “White Is Purity” campaign. No, seriously. Nivea did a white is purity campaign. This latest ad by Dove so unforgivable we have no idea if we should laugh or cry. Do we laugh because someone was idiotic enough to think of it? Or, do we cry because people can’t seem to learn from the past? Do they even have an emoji for this feeling??

Either way everyone seems to just want answers.

Twitter seems to be in a state of shock over it. The consensus is a desire for an answer on how this ad possibly made its way through the final stages of ad review. Some are even wondering if Dove even actually conducts a final ad review.

Dove’s response? Read below:

On Saturday, Dove issued apologies on Facebook and Twitter writing: “Dove is committed to representing the beauty of diversity. In an image we posted this week, we missed the mark in thoughtfully representing women of color and we deeply regret the offense that it has caused.”

Even celebs are putting in their two cents and wanting to know what the H happened.

As of this morning, Dove’s Twitter apology has amassed over 3,000 replies. In short, users still want to know how Dove could make such a mistake. Especially when considering the fact that Dove brags about its understanding that “Beauty is not defined by shape, size or color” as stated right on its homepage.

If there’s one thing we hope Dove takes away from this, it’s that they’re on notice for a diversity review.

Credit: Glee / Fox

Seriously, this is the type of mistake that occurs when a company falls short on both range and inclusivity. Whether Dove wants to make room for higher-ups of color or scratch and restart again is up to them. But one thing is for sure: whatever they choose they’ll have to hit the ground running because clearly the internet will not be standing for another similar awkward moment.


Read: 8 Racist Habits Latinx Seriously Need To Drop

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Royal Baby Already Being Called A Chimp Proving WhitePeople Still Can’t Stand Black Power And Have Inferior Jokes

fierce

Royal Baby Already Being Called A Chimp Proving WhitePeople Still Can’t Stand Black Power And Have Inferior Jokes

In 2015, Emmy award-winning host Rodner Figueroa was rightfully dumped from Univision after calling Michelle Obama a monkey during “El Gordo Y La Flaca.” During a segment of the show, the host cracked “Michelle Obama looks like she is of the cast of ‘The Planet Of The Apes,'” as he pointed to a set of pictures of the First Lady. His words shocked and infuriated most people, but let’s be real, few POC were surprised.

Non POC have been associating Black people with monkeys for ions in an effort to denigrate them as less worthy of human than white people.

It is exactly what BBC DJ Danny Baker did and intended to do when he made a joke recently about the debut of the Black Royal Baby yesterday.

The broadcaster Danny Baker was fired by BBC Radio 5 Live yesterday after he published a racist post on Twitter yesterday.

The Duke and Duchess of Sussex’s newborn son, Archie, was compared to a chimpanzee.

The tweet, which has since been taken down by Baker, featured an old photo of a couple holding the hands of a suited chimpanzee. The caption: “Royal baby leaves hospital.”

Fortunately, it didn’t take long for the BBC to give the host the boot and in response tweeted the most unexceptional apology for a racist attack since Rodner Figueroa issued an apology for calling Michelle Obama a monkey and griped at her in an open letter blaming her for his own firing. (“I was verbally notified that a complaint from your office led to my dismissal,” Figueroa whined at the time.

Like Figueroa, Baker also refused to take his medicine and blamed just about everyone else for having “diseased” minds and misinterpreting the tweet.

“Sorry my gag pic of the little fella in the posh outfit has whipped some up. Never occurred to me because, well, mind not diseased,” he wrote in a tweet.

Yes, mi gente, if you ever need an example of how not to make an apology/ blame everyone else for your own wrongdoings just look to a racist white person. Of course, on different levels both Baker and Figueroa’s racist comparisons stem from an even greater issue. Black Power intimidates people who are both white and weak.

But you know what? The Black Baby Prince (and FYI he might a “lord” not technically a “prince” but we’re gonna call him that Black Baby Prince because that is the respect his Black Power deserves) and Michelle Obama stay strong and Black. And like the rest of us who’ve endured similar jokes they are always, always above the peons who couldn’t tell a bad joke from a good one if it fired them from their jobs, swiped their paychecks and slapped them on the face.

Notice any needed corrections? Please email us at corrections@wearemitu.com

When This Man At Walmart Told A Latina To Leave The US, She Told Him “This Is My Country, Too”

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When This Man At Walmart Told A Latina To Leave The US, She Told Him “This Is My Country, Too”

Another day, another Latina’s shopping experience ending in Donald Trump-inspired xenophobia.

On Friday, while Dulce Nereyda, her daughter and mother were looking for baby shower gifts at an Arizona Walmart, they were interrupted by a bearded white man who didn’t like that she and her mom were speaking to each other in Spanish.

The Mexican-American woman, who didn’t get the entire encounter on camera, shared what she was able to record from the frightening verbal assault on Facebook.

“This ⬇️ man starts yelling, ‘I can’t wait until Trump does away with you all!’ I was like, ‘Excuse me.’ He yelled ‘Leave, just leave. YOU DON’T BELONG HERE!’ All because I was speaking Spanish to my mom,” she wrote of the unnamed man.

Dulce was stunned by the sudden display of racism and was unsure what to do. After seeing her daughter’s face, she felt like she couldn’t remain quiet, pulling out her phone to record the man harassing her and reminding him that she, too, belonged in the country.

So it really F*** happened ????????!!! As my Beautiful mommi, JORDAN, and I are shopping for Beto Ramos baby shower tomorrow at Walmart on Huntington. This ⬇️ man starts yelling " I can't wait until Trump does away with you all!" I was like excuse me. He yelled "Leave just leave YOU DON'T BELONG HERE!" All because I was speaking Spanish to my mom. I was so caught off guard that I didn't even know what to do. I always thought what would I ever do if that happened to me or my mom and it did. I felt scared at first and then I saw the look on my baby girls face ????????????. So if you know me I couldn't just leave it like that. I WANT TO EXPOSE THIS MAN FOR THE RACIST HE IS! And I assured my little Queen that this is her home and WE DO BELONG HERE????????????????!!!

Posted by Dulce Nereyda on Friday, March 15, 2019

“So do you want to tell me to get out again? Because this is my country, too,” she said as the camera faced the man.

While the man initially ignored her, it didn’t take long for him to continue with his bigoted, pro-Trump rant, saying, “I wish you guys would leave, and I can’t wait till we build the wall.”  

Making no indication that she had any intentions on leaving her country, Dulce once more asserted that she is American and that English is not the official language of the United States.

She says she posted the encounter on Facebook to both expose the man for the “racist he is” and also send an important message to her daughter.

“I assured my little queen that this is her home and we do belong,” she said.

Read: Study: While Whites Are Responsible For Most Air Pollution, Latinxs And Blacks Are The Most Negatively Impacted

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